Art Direction, Design

I spearheaded the Art Direction for the Amazon Pride float and associated merchandise. The overarching theme, "Disco In A Box," was brought to life through meticulous design detailing. Notably, the float showcased DJ MIM within a striking central DJ booth adorned with shimmering iridescent tiles, surrounded by over 20 disco balls cascading from oversized Amazon delivery boxes. The outcome was an eye-catching float that led the parade, garnering significant attention for the client while fostering an inclusive and celebratory atmosphere for all participants.